Le Coffee ride
Le Coffee Ride is a Belgian cycling lifestyle brand founded in 2018, combining high-performance apparel with a unique hospitality experience in the heart of the Ardennes. Located in Stavelot, along the iconic Liege–Bastogne–Liege route, it offers a café, boutique, and cyclist-friendly accommodation, making it a hub for riders of all levels.
- Website
- Ecommerce
- Blog
- Sport & Fitness
- Standard
50:00 hours
Our mission
For the Le Coffee Ride website, we built a fully integrated platform using Odoo’s standard features to support both their e-commerce and lifestyle content. The webshop allows customers to browse and purchase cycling apparel for men and women, with a streamlined shopping experience aligned with the brand’s premium positioning. Beyond e-commerce, we developed the “Exploration” section to showcase inspiring content—ride reports, collection drops, professional race insights, and travel ideas across Europe and beyond—reflecting the spirit of adventure central to Le Coffee Ride.
The website also provides clear and accessible information about the café, physical retail space, and rooms available for online booking. To support community engagement, we installed and configured Odoo’s Event app, allowing the team to manage and promote upcoming events directly through the site.
From a design perspective, we opted for a sleek, minimalist layout that highlights the stunning photography provided by the client. Custom-designed icons were also created to subtly enhance the visual identity while keeping the focus on content and imagery.
01
Seamless E-commerce Integration
We implemented a streamlined e-commerce experience that supports The Coffee Ride’s cycling-inspired coffee sales, apparel, and gear—all while staying true to the brand’s premium, minimalist aesthetic.
02
Immersive Visual Design
The Coffee Ride’s website features a minimalist layout enhanced by bold typography and carefully curated photography. This combination creates a refined yet energetic visual identity that echoes the brand’s cycling lifestyle and premium feel.
